What’s New in May | Multi A/B Experiments, New Customers Search, and More
Hi, Sam here!
I’m writing to update you on what’s been going on at Qonversion in May.
The May update is dedicated to advancing A/B testing and refining our customer search features.
These changes are inspired by your feedback from our Hub, which guides us in building the product you need. What’s new in May?
- Multi A/B Experiments
- New Customers Search
- SDK Update: Identity with Callback
- Improved App Version Filtering for Remote Configs & Experiments
Multi A/B Experiments
You can now run multiple A/B tests simultaneously. Careful planning is key here since tests can affect each other, but we believe in giving you the power to run multiple experiments instead of restricting you to just one.
Run multiple Experiments for one user
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Remember to specify the ContextKey in your Remote Config when setting up these experiments. Context Keys, introduced in March, help manage configurations dynamically within your app.
For more details on integrating these changes, refer to our documentation.
New Customers Search
Our latest update introduces an enhanced Customer Search that leverages transactional data and user properties for quicker, more accurate searches.
We’ve made this to help you swiftly locate users and provide them with effective support.
Enhanced customer search via transactional data and user properties
Expand search capabilities to include transaction identifiers from payment platforms. Details: StripeAppleGoogle Play Purpose: Improve customer support efficiency by enabling direct access to profiles through transaction identifiers.
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Additionally, we've updated the design of the search interface. It’s more intuitive and user-friendly, so it must be easier to access necessary information efficiently.
For more details, check out the Roadmap
SDK Update: Identity with Callback
We've introduced a new identify method that returns the user's userinfo with all necessary details.
With this new approach, there’s no need to request user data separately; it prevents race conditions, ensuring smoother and more efficient user identification.
Improved App Version Filtering for Remote Configs & Experiments
We've made it easier to filter Remote Configs and Experiments by app version.
Now, you can apply configurations to specific app versions using semantic versioning, ensuring your configurations and experiments are more precise and targeted.